A successful business is up to date with the current trends and innovations in the marketing industry. Staying informed can be challenging, especially if you have many hours working on keeping the business successful. This is where a Newsletter becomes helpful. Newsletters are the best resources to invest in when looking for how to grow your business. This is because they entail some of the best practices that leading companies are adopting. The newsletters listed below are some of the significant points to start from when you want to grow your business.
1. Content Marketing Institute
This is one of the best newsletters that any content creator or companies dealing with creating content should subscribe to. Research has shown that over 200,000 marketers have subscribed to the Content Marketing Institute newsletter, where they are guaranteed daily and or weekly news, promotion, and other sponsored content. Having the current news at hand is essential in determining if the news is going to show a positive or negative trend for your business. Promotions, on the other hand, show you some of the products that competitors are promoting in the market and how important they are. Sponsored contents give you the chance to see whether your products can also be sponsored for increased sales.
2. Convince and Convert
Convince and Convert is a newsletter that specializes in digital marketing. Digital marketing is where you get to market your products online and through other digital platforms. All the 65,000 subscribers to this newsletter have deemed it the “most relevant email in digital marketing.” Some of the expertise of this newsletter include topics such as social media, word-of-mouth marketing, among others.
This newsletter focuses mainly on sales funnel optimization. Subscribing to this newsletter is vital because DigitalMarketer is a source for the latest trends and strategies that marketers need to develop in a competitive market that keeps increasing. Also, different templates are offered for download for everything, from social media to the structure of a site.
GrowthHackers is a newsletter that specializes in Business and the growth of revenue. Many businesses are successful because of the communication between entrepreneurs and other marketing professionals. If you are looking forward to growing your business, then the GrowthHackers is the best newsletter to subscribe to. It is a community where entrepreneurs and different marketing professionals come together to share some of the strategies that they used for growth. Posts in this newsletter make it to the top because members of this community vote for the top posts. These posts are then rounded up weekly and shared in the form of a newsletter. There are also case studies, best practices for advertising, and Q&As with executives.
5. Inside Intercom
A newsletter that mostly specializes in customer relationship management. Knowing how to relate to the customer is the number one trick to a successful business. The intercom was founded in 2011 and is a messaging platform for customers and currently one of the fastest-growing startups in Silicon Valley. It has over 40,000 subscribers, highlighting customer support, trending topics in marketing, and product management.
6. Marketing Drive
Another newsletter that you should subscribe to, to grow your business. It specializes most in marketing technologies and trends. This is a simple email that you can read in about sixty seconds. It saves you the trouble of going through endless writing. Some of the updates in this newsletter cover various sectors such as marketing, which is inclusive of marketing technology, video, and mobile banking, and analytics and measurements.
MarketingProfs deals with everything that involves marketing. It is an essential resource site for modern marketing tools, training, articles, forums, and seminars, which are brought to your disposal by different experts from different industries. The newsletter is available on a daily basis, rounding up all the lessons, perspectives, know-how, and practical marketing insight. Marketing forms an integral part of the success of the business. With the right resources and information, you will be able to get things done on time and grow your business too.
8. Moz Top 10
This is another newsletter that you should subscribe to for you to grow your business. It specializes mainly on SEO and Inbound marketing. It is a browser plugin that assesses domain and page authority, and also backlinks associated with site ranking for keywords. It is a newsletter that is full of SEO and digital marketing news. Subscribing to this newsletter will give you insight on what you need to do, and the current trends you should follow for your business to grow.
9. Social Media Examiner
This is also another newsletter that you want to receive in your email. It mostly deals with social media and is a good place to get to know how to market using social media platforms and influencers. It is the world’s largest social media resource which helps brands to connect with their customers to build a strong relationship and a following. Social media is the best way to market your products. This is because most people spend most of their time either on one social media platform or the other. Getting the attention of a target audience is easy as compared to word-of-mouth marketing. Social Media Examiner helps you stay in the loop with some of the latest and trending social media tips, statistics, and tools in their daily email.
Unbounce specializes in landing page optimization. It supports the creation and optimization of a landing page. It has the latest conversion tips to help you with your marketing campaign. You also have a choice of choosing between daily or weekly emails.
In summary, growing business depends on the different strategies that you adopt in marketing your business. Subscribing to some of the best e-commerce newsletters is one of the best ways to grow your business. This is because the newsletters contain important information on current trends, the latest social media tips, and strategies that have been used by other successful companies. You can use some if not all of this information to put your business on another level.